Measured Move

A price projection based on previous price swings.  The idea is that different legs of a price move will be roughly the same length.

For example, if a stock trading at 100 rallies 20 points to 120, then pulls back 5 points to 115, a measured move projection would set a price objective of 135 if and when the rally resumes-another 20 point move from the low of the pullback.